The pattern in the figure below continues inward infinitely. The base of the biggest triangle is 1. All triangles are equilateral. Find the shaded area.[asy]
defaultpen(linewidth(0.8));
pen blu = rgb(0,112,191);
real r=sqrt(3);
fill((8,0)--(0,8r)--(-8,0)--cycle, blu);
fill(origin--(4,4r)--(-4,4r)--cycle, white);
fill((2,2r)--(0,4r)--(-2,2r)--cycle, blu);
fill((0,2r)--(1,3r)--(-1,3r)--cycle, white);[/asy]